Introduction In modern rapidly changing business world, maintaining an edge of the rivals is essential. Competitive analysis has traditionally been a key approach for achieving a market edge, but the emergence of AI technology has revolutionized this field. AI-powered tools are reshaping how companies gather, analyze, and act upon data about their

Opening Remarks In today’s rapidly changing corporate environment, maintaining an edge of the competition is crucial. Competitive analysis has traditionally been a key strategy for achieving a market edge, but the advent of AI technology has transformed this process. AI-powered tools are transforming how businesses gather, process, and utilize d

Overview Social media marketing is evolving significantly in the last few years, driven by changes in technology, consumer actions, and corporate demands. A major transformation in the advertising sphere has been the rise of AI technologies. AI’s capability to revolutionize social media marketing has captured the attention of organizations and ma